Staff Reviews: Read the Just-Published Story of Trader Joe’s.

Unlimited Free Book Downloads Available from Your Library

Last week, on June 22, 2021, Harper Collins published Becoming Trader Joe: How I Did Business My Way and Still Beat the Big Guys, by Trader Joe’s founder Joe Coulombe and editor Patty Civalleri. In a weekend review, Los Angeles Times Book Critic and Culture Columnist Mary McNamara said of the book, “it is just as much fun as you’d expect.” 

Today there are over 530 Trader Joe’s stores across the United States, but the very first store opened in neighboring Pasadena in 1967. Unfortunately, we lost Joe in early 2020, but his legend lives on in this book. Trader Joe’s is a Southern California institution. The book is part memoir, part leadership volume, and it dispenses sage entrepreneurial advice.  

Glendale Library, Arts and Culture has made arrangements for an unlimited number of customers to be able to download the eBook for free. To download it, visit the Freading page on our website. 

OR 

Download the Freading App from your App Store and select Glendale Library, Arts & Culture. Search for “Becoming Trader Joe” after selecting Get Books. No matter how you choose to read the book, you will also need to download the free Adobe Reader to your device to access the book. Learn more about how to use Freading here.

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A Glendale library card gives you access to over 200,000 eBooks, 7,000 eMagazines and eNewspapers, as well as countless eClasses, eResources, and job and homework help, as well as over 8 million physical items available for checkout.  

Honor Joe. Start reading his book today!